Director of Innovation
James Eelbeck
James has been applying design thinking methodologies both in-house and in consultancies for over 12 years. He champions different collaboration methods from working with subject matter experts to co-creation with consumers and creatives around the world.
James is a highly experienced creative facilitator and has designed creative approaches and programmes for some of the coolest global brands. With a background in design, James champions the value of early prototyping as part of the ideation process.
Most creative when…
James thrives on getting people to collaborate to solve problems and is always full of energy, no matter the location or time of day. His best ideas come during fast-paced and hands-on co-design sessions.
What James thinks
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